Our Cookie Policy
Discover how and why we use cookies on our website by exploring the information provided below.
Cookie Policy
Last updated: 10 October, 2026
This Cookie Policy explains how IntentClose ("we", "us", "our") uses cookies and similar technologies on https://intentclose.com (the "Site"). It should be read alongside our Privacy Policy, which explains how we handle your personal data more broadly.
The cookies the Site needs to work are always on. Optional cookies, for analytics and marketing, only run once you accept them in the cookie banner, which visitors in the EU, the European Economic Area and the UK see on their first visit. In the UK, analytics cookies are on by default and can be switched off in that banner. You can change your choice at any time (see Section 6).
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognize your device, remember your preferences, and improve your experience.
We also use similar technologies such as pixels, tags, and local storage, which work in comparable ways. In this policy, "cookies" refers to all of these.
Cookies can be:
- First-party — set by us (the site you're visiting)
- Third-party — set by external services we use (e.g., analytics, payment providers)
- Session — deleted when you close your browser
- Persistent — stored for a set period or until you delete them
2. Why We Use Cookies
We use cookies to:
- Make the Site function correctly (e.g., login, shopping cart, checkout)
- Remember your preferences and settings
- Understand how visitors use the Site, so we can improve it
- Measure the performance of our marketing campaigns
- Deliver relevant content and advertising (only with your consent)
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the Site to function. They cannot be disabled, as the Site would not work properly without them. They do not require your consent.
Examples:
- Login session cookies
- Shopping cart cookies
- Checkout and payment cookies
- Security and fraud-prevention cookies
- Cookie consent preference cookies
3.2 Functional Cookies
These cookies allow the Site to remember choices you make (such as language, region, or display preferences) to provide a more personalized experience.
Examples:
- Language and region preferences
- "Remember me" login cookie
- Comment form auto-fill (name, email, website)
3.3 Analytics / Performance Cookies
These cookies help us understand how visitors interact with the Site by collecting anonymous or pseudonymous information. We use this data to improve content, navigation, and overall performance.
Examples:
- Google Analytics (or similar)
- Page-view, session-duration, and bounce-rate tracking
- Microsoft Clarity heatmaps and session recordings
3.4 Marketing / Advertising Cookies
These cookies track your browsing activity to deliver advertising that is more relevant to you, and to measure the effectiveness of our marketing campaigns. They are only set with your consent.
Examples:
- Google’s "preferred source" button (Google News)
- Affiliate referral cookies (AffiliateWP), when you arrive through an affiliate link
4. Specific Cookies Used on This Site
Below is an overview of the main cookies you may encounter on the Site. Cookie names and durations may change as we update the Site.
WordPress (core platform)
| Cookie | Purpose | Duration |
|---|---|---|
wordpress_test_cookie | Checks whether your browser accepts cookies | Session |
wordpress_logged_in_* | Keeps you logged in | 2 days (14 days with "Remember Me") |
wp-settings-* | Stores your screen display preferences | 1 year |
comment_author_* | Auto-fills the comment form | 1 year (opt-in) |
comment_author_email_* | Auto-fills the comment form | 1 year (opt-in) |
comment_author_url_* | Auto-fills the comment form | 1 year (opt-in) |
Shop (Easy Digital Downloads)
| Cookie | Purpose | Duration |
|---|---|---|
edd_items_in_cart | Tracks the number of items in your cart | Session |
edd-wp-session_* | Stores your shopping session and checkout data | 30 minutes (extended on activity) |
edd-wp-session-expires_* | Tracks when your session expires | 30 minutes |
edd_resume_payment | Allows you to resume an incomplete payment | Session |
rb_cart | Shows your cart in the site header after you leave checkout | 1 day |
edd_acr_fingerprint, edd_acr_timezone | Lets the shop recognise an unfinished order, so a reminder can be sent if you entered your email at checkout | 30 days |
rb_aic_url | Remembers the last page you ran through the AI visibility check, to fill in the account form for you | 1 day |
ur_fa_tracking_id | Counts how the sign-in and account forms are used, to improve them (analytics: only after you accept, where consent applies) | 100 days |
Consent and affiliate program
| Cookie | Purpose | Duration |
|---|---|---|
cmplz_functional, cmplz_statistics, cmplz_marketing, cmplz_preferences, cmplz_banner-status, cmplz_policy_id, cmplz_consented_services | Remember your cookie choices | 12 months if you accept everything, 6 months if you decline any category |
affwp_ref, affwp_ref_visit_id, affwp_campaign | Credit the affiliate whose link brought you here. Set only when you arrive through an affiliate link and, in the EU, the EEA and the UK, only after you accept marketing cookies | 45 days |
Third-party services
| Service | Purpose | More info |
|---|---|---|
| Google Analytics | Website analytics | https://policies.google.com/privacy |
| Microsoft Clarity | Heatmaps and session recordings that show where visitors get stuck (sets _clck, 1 year, and _clsk, 1 day). Loads only after you accept analytics cookies, and never on checkout, receipt or account pages | https://privacy.microsoft.com/privacystatement |
| Koko Analytics | Visit counts and referrers, measured on our own server: no cookie, nothing stored on or read from your device | https://www.kokoanalytics.com/ |
| Stripe / PayPal | Payment processing and fraud prevention | https://stripe.com/privacy / https://www.paypal.com/privacy |
| YouTube | Embedded video playback (only after you accept, where consent applies) | https://policies.google.com/privacy |
| Continual.ly | Live chat (sets continually_user_id, 365 days) | https://continual.ly/about/privacy |
| Google ("preferred source" button) | Shows our "preferred source" button from Google News; loads only after you accept marketing cookies | https://policies.google.com/privacy |
The exact list of third-party cookies depends on the features and integrations active on the Site at any given time. The cookie banner shows the current, up-to-date list.
5. Your Consent
When you first visit the Site from the EU, the European Economic Area or the UK, a cookie banner asks for your consent to use non-essential cookies. You can:
- Accept all cookies
- Reject all non-essential cookies
- Customize your choices by category
Strictly necessary cookies are set automatically because they are required for the Site to function — no consent is needed for these under EU law.
Analytics and marketing cookies are only set after you give your consent. Functional cookies that support a feature on every page, such as the live chat, are set without it.
In the UK, as UK law allows for statistics, analytics cookies are on by default: you can switch them off in the banner’s Preferences, by clicking Deny, or with "Cookie settings" at the bottom of any page. Marketing cookies still wait for your consent.
Visitors from elsewhere see no banner: optional cookies are on by default, and you can turn them off in your browser or with the opt-out tools in Section 6.
We keep your choice for 12 months if you accept everything, and for 6 months if you decline any category; after that, the banner asks again.
You can withdraw or change your consent at any time (see Section 6). Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.
6. How to Manage Cookies
You have several ways to control cookies:
On our Site
- Click the "Cookie settings" link to update your preferences at any time.
In your browser
Most browsers let you view, delete, and block cookies. Instructions for popular browsers:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
- Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471
- Edge: https://support.microsoft.com/help/4027947
Opt-out tools
- Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout
- EU advertising opt-out: https://www.youronlinechoices.eu
Note: Blocking strictly necessary cookies may prevent parts of the Site (such as login or checkout) from working correctly.
7. Do Not Track
Some browsers send a "Do Not Track" or "Global Privacy Control" signal. We respect both: when your browser sends one, no cookie banner is shown and no analytics or marketing cookies are set. You can still manage your preferences using the options described in Section 6.
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. The updated version will be posted on this page with a new "Last updated" date. Where the changes are significant, we will notify you through the Site or by email.
9. Contact
If you have questions about this Cookie Policy or how we use cookies, please contact us at:
Email: sales@intentclose.com
Live chat: launch now
Have Any Questions?
If you have any questions, concerns, or requests regarding this Cookie Policy or how we use cookies, please contact us at sales@intentclose.com or through the contact form.
Our full postal address and registration details are available on request.